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LG and Prada reinvents mobile trend with another stunning offering, the Prada Link-LG-LBA-T950. Expected to release with the new LG Prada handset, this sleek and elegantly packaged digital timepiece is a Bluetooth device that can remotely monitor phone calls as well as read full SMS text messages without having to extract the phone from a bag or pocket. Extending the handset’s luxurious exterior beyond the device itself is a new wearable type accessory; the Prada Link not only revolutionizes the conventional methods of mobile communication, but adds practicality and convenience to a fashionable statement.

The latest edition of the Prada Phone by LG-LG-KF900 offers a collection of technical upgrades catering to today’s highest mobile needs. In the outer peripherals, new handset preserves the same original minimalist exterior that has now become a key design inspiration of touch screen handsets worldwide. A defining modification for the new handset involves a set of aesthetics keys that slide out to form a more professional look that not only grazes an elevated level of sophistication, but is also a highly efficient communication tool that complements the latest PRADA Phone by LG’s technology. The handset’s user interface also receives a powerful improvement with LG’s latest active flash UI technology and haptic feedback on touch input enhancing the experience of the phone’s exclusive contents offerings. Dynamic upgrades to the software is well complimented by hardware extensions that include 3G capability with HSDPA up to 7.2 Mbps and advanced 5 megapixel camera featuring slow motion video recording and DivX playback. Other features include Wi-Fi, full HTML browser, and video calling capabilities.

Do you know that chargers consume electricity when disconnected from the phone but left plugged into the wall socket? Around two thirds of the energy used by mobile devices is wasted in this way. Manufacturers are addressing this by continually improving the efficiency of their chargers and in making it easier for consumers to pick the ones using the least energy. To help you save energy, a group of mobile manufacturers has launched a common energy rating system for chargers, making it easier for consumers to compare and choose the one that saves the most energy. The new rating system indicates how much energy each charger uses when left plugged into the wall socket after charging is completed. The ratings cover all chargers currently sold by LG, Motorola, Nokia, Samsung and Sony Ericsson and range from five stars for the most efficient chargers down to zero stars for the ones consuming the most energy.

Asus P565 business PDA phone that boasts an 800 MHz processor is the fastest PDA Phone in the World. Featuring Asus’ latest touch-driven user interface—Glide—the stylish, leather-accented P565 delivers graphics and system performance beyond anything else on the market at present, posting Vsbenchmark scores almost two times that of competing products in its class. This enables the Asus P565 to glide through resource-intensive tasks effortlessly and to handle heavy multitasking exceptionally well—making it ideal for businesspeople who demand uncompromising performance and maximum speed from their productivity tools. Rounding off its impressive feature set is a 2.8" touchscreen running at a high resolution of 480 x 640 pixels, delivering an unprecedented degree of clarity that does wonders for both personal photographs and spreadsheets.

AT&T and Samsung today announced the availability of the Samsung Eternity, an advanced touch-screen phone with support for AT&T Mobile TV. The Samsung Eternity is a multimedia-rich device that is one of the best in its class. In addition to one-touch access to AT&T Mobile TV and a full-touch QWERTY keypad, it provides customers access to mobile broadband Web from the nation’s fastest 3G network, AT&T Navigator2, AT&T Mobile Music with Napster Mobile and a 3 megapixel camera.

Sony today announced the commercialization of IMX060PQ , a new type 1/2.5 CMOS image sensor Exmor for use in camera enabled mobile phones that leverages Sony's proprietary formation technology to realize the industry's smallest unit cell size (1.4µm), and the industry's highest pixel count (12.25 effective megapixel resolution). Sony IMX060PQ" is designed to meet the increasing need for advanced image quality within mobile phone enabled cameras.

To mark the start of the prestigious Sony Ericsson Championships in Doha, Sony Ericsson staged a unique tennis game in a place that has never been played in before - a desert island. Set against the stunning backdrop of the Doha skyline, Ana Ivanovic and Elena Dementieva rallied on a replica tennis court, specially built for the occasion, on Palm Island in the middle of Doha Bay in the Arabian Gulf. The stunt involved a replica tennis court being constructed on Palm Island, similar to the court in the Khalifia Stadium where the Sony Ericsson Championships are being held.

AUO showcased the latest technologies of TFT-LCDs and a wide array of new products during the FPD International 2008 in Yokohama, Japan- the largest TFT-LCD panel exhibition in the world. AUO unveiled several new technologies, including the world’s thinnest 1.9-inch panel for mobile phone.

Epson today announced the development of a new 3.5-inch amorphous silicon TFT (a-TFT) liquid-crystal display (LCD) for use in mobile devices. This a-TFT LCD makes use of the company's Photo Fine Vistarich Neo wide viewing angle technology, an evolution of its Photo Fine Vistarich technology with improved transmittance and contrast. The high-contrast LCD produces beautiful still and moving images even when viewed from the top, bottom, or sides at angles of up to 80 degrees. The display uses the Photo Fine Vistarich Neo technology, an evolution of the Epson’s existing wide angle viewing technology, to achieve improved brightness and transmittance and a contrast ratio of 1000:1 when viewed directly.

Casio Exilim W63CA mobile phone is the world’s first 8.1 mega-pixel camera phone. The stylish Casio Exilim W63CA 8.1 mega-pixel camera phone looks like a slim digital camera, which can be used easily as a digital camera as well as a mobile phone. The Casio mobile phone is also the worlds first with a 3.1 inch 480 × 800 pixels VGA organic EL display (26 million colors). The camera features Casio’s newly developed Exilim engine for sharp, clear photos. The engine with 6-Axis vibration compensation assures crystal clear pictures .The camera features a 28mm wide angle lens with auto face detection function.

Inspired by luxury watches and handcrafted design, Motorola announced Aura, a unique handset that breaks convention and re-establishes artistry in the design and manufacturing of mobile devices. Fine craftsmanship and the industry’s first circular display help Motorola Aura deliver a sensory experience that is second to none for those with refined tastes. The hand-sculpted richness of Aura can literally be felt in its stainless steel housing, textures and patterns chemically etched into its surface. The front piece of the phone takes nearly two weeks to create. In that time, the stainless steel is sculpted, electro and hand polished, chemically etched and PVD coated. The result is a finely finished product that withstands the test of time.

Sony Ericsson is launching a limited edition Titanium silver C902 Cyber-shot phone as used by James Bond in the eagerly awaited QUANTUM OF SOLACE which will be released worldwide November 2008. The new Titanium silver C902 Cyber-shot mobile phone used by James Bond - played by actor Daniel Craig in the new film - will be available for a limited period and include a memory card loaded with a host of 007 content. The C902 Cyber-shot phone is used throughout the film by James Bond to capture evidence and assist the agent on his mission. The 5MP camera, with a unique slide-out lens cover, illuminated touch icons providing quick and easy access to camera options, Face detection, Photo flash and Auto focus enables James Bond to send high resolution shots back to MI6 for quick recognition of his enemies.

This new Sharp tuner module- VA3C5CZ933 takes full advantage of the high-density surface-mount technology that evolved out of Sharp’s experience in developing tuner modules for One-Seg, Japan’s terrestrial digital broadcast format. This new device features the industry’s smallest package size plus industry-leading energy efficiency, with a power consumption of just 93 mW. It is being offered as a key device that will contribute to making mobile equipment more compact with higher levels of performance, particularly personal navigation devices (PND) and mobile TVs capable of receiving mobile broadcasts under the CMMB system. The tuner module measures 9.0 x 9.0 x 1.7 mm and covers UHF band: 470 to 798 MHz (8MHz).

Nokia today announced the top 10 developers of its Mobile Games Innovation Challenge. The winners, to be announced at an exclusive awards ceremony later this month, will take home a total prize value of EUR 70,000. The three most innovative game concepts will be offered Nokia Publishing pre-production contracts. In addition, the first winner will be awarded EUR 40,000, the second EUR 20,000, and the third EUR 10,000 to enable further development of the chosen concept. An independent panel of industry experts from across the globe has spent the past few weeks deliberating through over a hundred entries to come up with a shortlist of the most innovative mobile games concepts. Entries were judged on game innovation, fun, feasibility of execution, and market potential.

NTT Communications Corporation (NTT Com) announced today the development of a system that can securely integrate the reward cards of more than 100 retailers into a single mobile phone. Users can easily register, access or overwrite membership and loyalty data just by waving their mobile phone, equipped with a contactless IC chip, over a terminal in a retail shop. The system, named "Gyazapo" (pronounced "gah-zah-poh"), frees users from carrying and searching through multiple rewards cards while shopping. By simply waving their phone over the terminal, they can enjoy the convenience and benefits of shopping with membership services, including customer rewards and discounts. Gyazapo is also a green system that helps to save natural resources by eliminating the need for traditional plastic cards.

The newly launched Asus P552w PDA phone features Glide – an innovative touch-responsive user interface that makes navigating and performing tasks on a mobile phone more intuitive and interactive than ever before. Equipped with a 624MHz processor and a host of market-leading features such as 3.5G HSDPA connectivity, GPS and seamless Google integration, the Asus P552w PDA phone is a perfect fit for the rising tide of young, tech-savvy professionals who appreciate a good-looking mobile companion that packs a wealth of fun features and yet is no slouch when it comes to work.

According to the report by the Ministry of Internal Affairs and Communications, the total talk time on mobile phones in Japan was 1.899 billion hours, a 4.5 percent increase from the previous year. A recent government report on domestic telephone usage in Japan in fiscal 2007 has found that the total time of calls made from mobile phones surpassed that of calls made from fixed-line phones for the first time in history. The number of mobile phone subscriptions at the end of fiscal 2007 was 102.72 million, a 6.2 percent increase from the previous period, exceeding 100 million for the first time in a single fiscal year. Meanwhile, the number of fixed-line phone subscriptions was 51.23 million, approximately half the figure for mobile phones, marking a 7.1 decrease from the previous year.

LG announced today the launch of its LG-KC780, a slim 8 megapixel camera phone with special features that make it ideal for shooting portraits. The LG-KC780 is a slim slider phone at just 13.9 mm thick, but manages to include a large 2.4-inch widescreen LCD. A Schneider-Kreuznach certified lens ensures that the LG-KC780’s camera takes high quality photos that are sharp and clear. Face Detection automatically finds and focuses on people’s faces to allow photographers to take clearer pictures. The LG-KC780 is a full featured handset and includes the latest in mobile phone technology, including Smart Bluetooth, which opens up a number of new options when the phone is connected to a personal computer. For example, the phone’s camera can be used as a webcam for use in online conversations. Unlike USB webcams, this world’s first feature means that the camera can easily move with the user, as long as the phone stays within Bluetooth range.

SanDisk will launch in October world’s largest removable storage capacity for mobile phones- 16GBmicroSDHC and Memory Stick Micro (M2) mobile memory cards. The fingernail-sized SanDisk16GB memory cards allow consumers to “wake up” the many storage-intensive features offered by today’s portable handsets such as music and video playback, high-definition digital camera functions, gaming and GPS applications. In addition to the mobile phone, consumers can use the 16GB microSDHC card in a multitude of other devices, including video cameras, GPS receivers or MP3 players with a microSD slots such as SanDisk’s Sansa players.

The attractively-priced full touch screen handset LG KP500 is complete with the latest touch technology and features found in the existing high-end full touch screen handsets currently available on the market. As a slim and stylish handset, the LG KP500 is a GSM phone which can operate in four frequency bands, giving it a far-reaching reception range, and upon its global release, the LG KP500 can be used in 39 languages. But no matter what language one speaks, the vivid and intuitive user interface of the LG KP500 is simple for anyone to understand with vivid icons on the wide 3 inch screen.

Press Release after the jump

LG and Prada today announced that the global sales of the much lauded Prada Phone by LG have reached one million units. Since its March 2007 debut the Prada Phone by LG has been recognized as one of the world’s most sophisticated handset combining innovative design with technological breakthroughs including the first complete touch screen. This visionary approach by intimate and productive partnership from two vastly different industries became a platform for new design opportunities and opened doors to diverse multimedia experiences.

The new Sharp Pantone SoftBank 830SH mobile comes in 15 new metallic colors. The new Sharp mobiles will be available in Japan from Softbank. The mobile features a bright, sharp 2.4-inch QVGA premium LCD for ultra bright vibrant colors. Other features include 2.0M auto focus camera, 3G high-speed support beside many basic functions.

Nissan, NTT DoCoMo and Sharp have jointly developed a mobile phone capable of functioning as an intelligent key for automobiles - a world's first. The device will incorporate Nissan's Intelligent Key system, already a standard feature in various Nissan vehicles. Nissan's Intelligent Key system, installed in more than 950,000 units of various Nissan models since 2002, employs two-way wireless communications technology to automatically unlock/lock the car door and start/stop the engine. Nissan and Sharp has now integrated these electronic intelligent-key, wireless communications and electromagnetic technologies into the new handset.

Korea's state-run telecommunication laboratory has developed a new three-dimensional, virtual reality design system that can speed up production of future mobile phones. The design and evaluation system created by Electronics and Telecommunications Research Institute (ETRI) allows manufacturers to create a virtual phone that can be used to look at the overall design, colors for the casing, and movement of all parts.The system can also be used to quickly gauge consumer demand for mobile phone designs that can boost sales once actual products rolls off assembly lines. The evaluation system comes with a glove-sensor that can check and evaluate the ease of operations and placement of keypads. Such features reduce the time it takes to make actual phones by making corrections to design features that are not comfortable for users.

Samsung has introduced its latest mobile phone produced jointly with Italian fashion house Giorgio Armani. The model M75500, nicknamed Night Effect, was unveiled at a press event held in Milan, Italy, on Sunday. The bar-type phone, designed by Armani, is the second handset produced jointly by Samsung and Italian fashion house Giorgio Armani. The new phone comes with AM OLED-based screen and supports MP3 and WMA computer music files for playback.

Apple has determined that the metal prongs in the new ultracompact Apple USB power adapter can, under certain conditions, break off and remain in a power outlet, creating a risk of electric shock. Apple has therefore decided voluntarily to exchange every ultracompact power adapter for a new redesigned adapter, free of charge. The adapters were supplied with every iPhone 3G (and may also have been purchased separately as an accessory) sold in the U.S., Japan, Canada, Mexico, and several Latin American countries. Users with ultracompact power adapters should immediately stop using them until they exchange them for a new, redesigned ultracompact adapter.

Sony Ericsson today launches its new multimedia Xperia X1 mobile phone, at Tent London, to showcase its innovative and unique style amongst some of the world’s most cutting edge designers. The Xperia X1 is the first product under Sony Ericsson’s new premium sub-brand Xperia. Designed to meet consumers’ needs for a converged entertainment and mobile web communication experience, the Xperia X1 is a stylish handset encased in an elegant stainless steel body, with a striking arc-slider design revealing a wide pitch full QWERTY keypad. All in all, the Xperia X1 is an elegantly designed phone, supported by a powerful multimedia ecosystem inside.

T-Mobile today announced that its first wireless phone powered by Google Inc.'s Android software system will be unveiled at a news conference in New York on Sept. 23. In an invitation, T-Mobile said that attendees will witness the official unveiling of the first Android-powered phone from T-Mobile.The Google phone, which is manufactured by HTC and called "Dream," won't go on sale until October, according to U.S. media report.

Unveiled today, the Sony Ericsson Bluetooth Car Speakerphone HCB-108 has a sleek Nordic design and lets you talk conveniently when you are on the move – attach easily to a car visor with no wires, no fuss and no hassle. The speakerphone offers market-leading talk time and can be easily switched between vehicles. With the impressive 25 hours talk time and a standby time of up to one month, the Sony Ericsson Bluetooth Car Speakerphone HCB-108 lets you enjoy crystal clear conversations and superior true duplex audio quality with echo reduction, noise cancellation and Digital Signal Processing (DSP) for longer than ever.

Samsung’s embedded memory OneDRAM is being used in the new Samsung SGH-L870 handset, which was launched in Europe last month. Samsung's OneDRAM enables a ten-fold increase in the data processing speeds between the two processors in mobile handsets: a communication processor and an application processor.

Press Release after the jump

Elegant Sony Ericsson G705 slider phone, complete with large 2.4” screen, allows users to surf the internet at high speed with turbo 3G and its full HTML browser – just use the shortcut key and you’re straight through to Google search from the idle screen. Page a bit too small? Use the illuminated zoom web shortcut key or just tilt the phone and it automatically switches to landscape view.

Sony Ericsson IDP-100 Digital Photo Frame is a convenient, stylish and easy way to store and share important images with friends and family. Sony Ericsson IDP-100 Digital Photo Frame is the ideal accessory to your Sony Ericsson Cyber-Shot phone. Sony Ericsson IDP-100 Digital Photo Frame with 7” WVGA screen stores and displays up to 500 still images through a variety of options. Once uploaded im ages are automatically rotated, enhanced and re-sized to fit the frame - so that you can enjoy your memories instantly.

Press Release after the jump

On September 5, Sharp held two press conferences, one at the Four Seasons Hotel Shanghai and one at the Grand Hyatt Beijing, to introduce its new mobile phone SH8010C.The Sharp SH8010C was introduced at an impressive fashion-show-style press conference that showed off its color variations. It is the second Sharp mobile phone in China; the first was launched in June 2008.

Oki will start volume shipment of a headphone amplifier LSI, the ML2650, from October 2008. This LSI enables battery-powered mobile phones to play back music with low-power consumption, which is achieved by a highly efficient D-class amplifier equipped with a 64KB SRAM that temporarily saves music data.

Asus today launched the Asus P552w PDA phone which features Glide – an innovative touch-responsive user interface that makes navigating and performing tasks on a mobile phone more intuitive and interactive than ever before. Equipped with a 624MHz processor and a host of market-leading features such as 3.5G HSDPA connectivity, GPS and seamless Google integration, the Asus P552w PDA phone is a perfect fit for the rising tide of young, tech-savvy professionals who appreciate a good-looking mobile companion that packs a wealth of fun features and yet is no slouch when it comes to work.

Press Release after the jump

The LG-KC910 is the perfect successor to the multi-million selling camera phone, LG Viewty. Like its predecessor, which debuted as the slimmest 5 megapixel phone, the LG-KC910 will be the slimmest 8 megapixel handset on the market at just 13.95 mm when released. LG-KC910 phone combines the latest multimedia features and an intuitive user interface evolved far beyond what Viewty offered. The LG-KC910 which is being developed to include Schneider-Kreuznach certified optics, a xenon flash and ISO sensitivity up to 1600. Further strengthening the phone’s camera features are image stabilization, auto-focus, manual focus, Face Tracking, Smile Shot and blink detection. An embedded GPS receiver gives the LG-KC910 the ability to geo-tag photos for later plotting on an interactive map. The LG-KC910 can record video from 5fps up to 120fps, which allows it to record in both fast and slow motion.

Press Release after the jump

Japan’s national TV station NHK has started from today a mobile web video site- NHK Street. NHK Street is available to Japanese subscribers for 315 Yen ($2.90) per month. The service can be accessed in Japan only. NHK Street allows subscribers to view video in high quality on their handsets, similar to TV broadcasts. Images will be transmitted at a maximum of 30fps, supposedly the highest in the mobile industry.